Data Protection Principles
Speedcrete.co.uk complies with the principles of the Data Protection Act 1998 and the Privacy and Electronic Communications (EC Directive) Regulations 2003. The eight principles relating to the processing of personal information are:
- Fairly and lawfully processed
- Processed for a limited time
- Adequate, relevant & not excessive
- Not kept longer than necessary
- Processed in accordance with your rights
- Not transferred to countries without adequate protection
Your privacy and security is of utmost importance to us. We will always follow these principles and ask you how you would like us (or our partners) to communicate with you. The Information Commissioner regulates compliance with the Data Protection Act. See details at end of contact page.
Why we collect your data?
By collecting your data, it allows us to understand what your needs and wants are, provide personalised content and match the most relevant adverts and services for you. It also allows us to provide targeted offers and services you may be interested to hear about.
What we collect
We may collect the following information:
- contact information including email address
- demographic information such as postcode, preferences and interests
- other information relevant to customer surveys and/or offers
For the exhaustive list of cookies we collect see the List of cookies we collect section.
What we do with the information we gather
We require this information to understand your needs and provide you with a better service, and in particular for the following reasons:
- Internal record keeping.
- We may use the information to improve our products and services.
- We may periodically send promotional emails about new products, special offers or other information which we think you may find interesting using the email address which you have provided.
- From time to time, we may also use your information to contact you for market research purposes. We may contact you by email, phone, fax or mail. We may use the information to customise the website according to your interests.
We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.
When you visit one of our websites, we may send you a cookie. A cookie is a small file wich is placed on your computer or device.
1. Essential Cookies
2. Analytical Performance Cookies
We use these types of cookies to monitor our websites performance and how their users may use it. These cookies provide us with information that helps us provide better products to their users and also to identify any areas that may need maintenance. For example, we use performance cookies on our website’s to provide the most popular news articles further up the page of the website.
3. Functional Cookies
Functional cookies are used to remember your preferences on our websites. This can be anything from remembering your city in a weather forecast or saving your username.
4. Behavioural Advertising Cookies/Third Party Cookies
Online behavioural advertising is a way of providing advertisements on the websites you visit and making them more relevant to your interests. This is done by grouping together shared interests based upon previous web browsing activity. Advertising is then displayed to you when you visit a website which matches these interests.
Behavioural advertising is based upon your web browsing activity over a period of time - so it's different to advertising you may see when you're looking for something online using a search engine (eg Google) or on the website you may be visiting at a particular time.
As an example, you may be doing research in order to buy a bicycle and read a number of different articles on a number of different websites. If a bicycle manufacturer was part of an advertising network, they may think that you are interested in buying a bicycle and serve you with one of their adverts for one of their bicycles. It is possible that from reading these articles elsewhere, you would see this advert on one of our or someone else's websites.
We may also track IP addresses. An IP Address is a number that can identify an Internet Service Provider and country location. It cannot provide personal information
You are not obliged to accept cookies and may modify your browser so that it will not accept cookies. The browser you use to surf the web not only allows you to see the cookies that you have got but also allows you to control their use.
You can control them by allowing them, deleting them individually or deleting all of them. You can also set your browser to not accept cookies altogether. If this option is selected, you should be aware that many websites will not function properly or at all. It may be possible to set your browser to not accept cookies and ask for your consent before each cookie is set on your device. This gives you control over what is set on your device, however has the drawback of slowing down your browsing experience.
There are different levels of control too. You are able to prevent just third party cookies being deployed, effectively opting out of behavioural advertising, and some even allow you to block specific companies you do not wish to deploy a cookie, instead of selecting all companies.
In order to manage your cookies, please select your browser from the list below and follow the instructions:
How can I prevent Online Behavioural Advertising?
The "Your Online Choices" page provided by theInternet Advertising Bureau (IAB), provides an easy way to opt out of behavioural advertising from each (or all) of the networks represented by the IAB.
When you use one of our websites that uses Macromedia Flash Player, a small Flash Cookie may be used. The purpose of using these cookies is to store your flash player preferences and enhance your browsing experience.
Flash Cookies are stored on your computer in a similar way to standard cookies, except they are stored in a different location. Due to this, it is not possible to block or manage Flash Cookies directly from your browser.
In order to manage or delete Flash Cookies, please visit Adobe?s website, which provides full information byclicking here.
Useful information about Cookies
Further information about cookies can be found on the following websites:
All About Cookies
Your Online Choices
Information Comissioners Office
Direct Marketing Association
Microsoft Cookies Guide
Web Beacons and URL tracking
As part of our email communications and website analyses, we may use web beacons and track URL's.
Web beacons are electronic files that count users who access a website or page and can also allow us to see if a cookie has been activated. Web beacons on web pages or email communications allow us to see how successful an article may be or that an email message was successfully delivered and read.
Tracked URLs will count the amount of clicks on a web page. This allows us to edit the site according to the popularity of the articles you read.
You can't decline web beacons, however by preventing cookies being used on your computer, you can prevent web beacons from tracking your activity. For information about managing your cookie options, pleaseclick here.
Please be aware that if you disable cookies, many services on our websites will not be available to you, particularly those that contain personalised content as outlined in the section Personalised content.
Our Apps require access to the following services on your mobile device: UDID, MAC address, or other applicable device identifier. We send this information to our servers for the purpose of validating free trials. We do not share this information with any 3rd parties.
The content on our websites and in our email communications may be adjusted depending on what we know about the content, products and services that you like. This means we can highlight content and articles that we believe will be of interest to you.
Advertising content may be adjusted depending on personal information. In some instances, this targeted advertising may be created by third parties and the information will be collected and held by these third parties outside the control of Speedcrete.co.uk
We provide personalisation by using cookies, IP addresses, web beacons and URL tracking. A full explanation of how this works and how you can prevent the use of such activities, please see our Cookies, and IP Address section.
By completing our registration forms with personal information or by the continued use of our services, you are consenting to:
a) our processing your sensitive personal data such as health data for the above purposes; and
b) the transfer and processing of your information in countries outside of the European Economic Area which may not provide the same level of data protection as the UK. If we do make such a transfer or if your personal information will be processed outside of the European Economic Area, we will put a contract in place to ensure your information is protected or where applicable covered by the US "Safe Harbor Program".
If you are an existing customer we will keep you informed of product developments that relate to these products and services.
When you give us your personal information, we will give you an option to receive additional ongoing marketing communications from us which may include offers and news of alternative products and services.
We do not sell our customer data to other companies to use for their marketing purposes.
All of our marketing communications will have a method to unsubscribe. You may also exercise your right to opt out of the use of your information for marketing purposes at any time by contacting us by one of the methods explained at the end of this notice.
Please note: Many products or services include personalised communications as part of their package; users will be given the opportunity to control the receipt wherever possible. In the event that the product or service consists entirely of communication (e.g editorial bulletins) this may take the form of unsubscribing from the specific communication.
If you purchase or redeem an offer with us, we may need to disclose your personal information to our partners, suppliers and subcontractors in order to process your order, fulfil deliveries, complete billing and invoicing transactions and to inform delivery and logistics planning.
We may supply personal data to trusted suppliers for analysis purposes. This will be done under agreement with us and will be in line with this policy.
We will work with other companies for promotional purposes where readers may be asked to opt in for future contact from that specific partner. With your permission we will transfer that customer data to the third party at which point it will fall under their own privacy and security controls. We cannot be held liable for subsequent issues arising from third party usage of transferred data.
Links to other websites
Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.
Controlling your personal information
You may choose to restrict the collection or use of your personal information in the following ways:
- whenever you are asked to fill in a form on the website, look for the box that you can click to indicate that you do not want the information to be used by anybody for direct marketing purposes
- if you have previously agreed to us using your personal information for direct marketing purposes, you may change your mind at any time by writing to or emailing us.
We will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law to do so. We may use your personal information to send you promotional information about third parties which we think you may find interesting if you tell us that you wish this to happen.
You may request details of personal information which we hold about you under the Data Protection Act 1998. A small fee will be payable. If you would like a copy of the information held on you please write to .
If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us as soon as possible, at the above address. We will promptly correct any information found to be incorrect.
The table below lists the cookies we collect and what information they store.
|COOKIE name||COOKIE Description|
|CART||The association with your shopping cart.|
|CATEGORY_INFO||Stores the category info on the page, that allows to display pages more quickly.|
|COMPARE||The items that you have in the Compare Products list.|
|CURRENCY||Your preferred currency|
|CUSTOMER||An encrypted version of your customer id with the store.|
|CUSTOMER_AUTH||An indicator if you are currently logged into the store.|
|CUSTOMER_INFO||An encrypted version of the customer group you belong to.|
|CUSTOMER_SEGMENT_IDS||Stores the Customer Segment ID|
|EXTERNAL_NO_CACHE||A flag, which indicates whether caching is disabled or not.|
|FRONTEND||You sesssion ID on the server.|
|GUEST-VIEW||Allows guests to edit their orders.|
|LAST_CATEGORY||The last category you visited.|
|LAST_PRODUCT||The most recent product you have viewed.|
|NEWMESSAGE||Indicates whether a new message has been received.|
|NO_CACHE||Indicates whether it is allowed to use cache.|
|PERSISTENT_SHOPPING_CART||A link to information about your cart and viewing history if you have asked the site.|
|POLL||The ID of any polls you have recently voted in.|
|POLLN||Information on what polls you have voted on.|
|RECENTLYCOMPARED||The items that you have recently compared.|
|STF||Information on products you have emailed to friends.|
|STORE||The store view or language you have selected.|
|VIEWED_PRODUCT_IDS||The products that you have recently viewed.|
|WISHLIST||An encrypted list of products added to your Wishlist.|
|WISHLIST_CNT||The number of items in your Wishlist.|
|GA||Google Analytics Cookie|